AI can now draft requirements, user stories, and process diagrams in minutes — making it easier than ever to appear competent without the expertise to back it up. That's exactly why independently verified credentials matter more, not less.
Join the West Michigan IIBA Chapter for a free, virtual conversation about why business analysis certification is worth pursuing — the pay, the credibility, and the career doors it opens — with a look at each IIBA credential (ECBA, CCBA, CBAP, AAC, CBDA, and CCA).
You'll learn:
- Why certification pays off —
- Why roughly 1 in 5 senior BA job postings now require or prefer CBAP
- Why independently verified skills matter more as AI reshapes the profession
- Review each of the IIBA credentials (ECBA, CCBA, CBAP, AAC, CBDA, CCA)
Come hear from our certified board members:
- Martin Visser — Chapter VP of Professional Development (lead presenter)
- Mihaela Popescu — Chapter President
- Jeremy Beard — Chapter VP & Treasurer
- Alex Plakidas — Chapter VP of Technology